Wherever there is a secret there is no room for more than two people ! Even then when the truth comes out each suspects the other of "dishing the dirt" !
SI has published an article which dissappointed those mushrooms who hide in CNF and feed upon conjecture and innuendo. An article composed of supposition and stories that have been in the public domain for a decade or more produces a YAWN and discourages readers from buying the magazine !
Advertisers spend their money to get results and declining readership will see them spend their resources elsewhere.
Cyclingnews.com has had a lot of advertisers and if you are like me you will choose to buy product from sites that do not encourage a man's reputation to be torn apart by illinformed and biased commenters who are trying to out do each other with their speculations. Fiction will always be more interesting than fact.
Below a link to a rebuttal of some of the SI article :